Tag Archive: Business Development

No leads from social media?

Consider this… “Why then are so many companies failing miserably to generate measurable leads from social media? I, for one, don’t think the reasons are that complex. Here they are, in a nutshell:… Read More

The signs point to content marketing in the new year…

Seems a little early to for ‘prediction posts’ but this one caught my eye nonetheless… “Content curation was so last year. In 2012 we’re going broader; we’ll be talking about a marketing discipline… Read More

The Future of Marketing Is Crowdsourced

“Every two days now we create as much information as we did from the dawn of civilization up until 2003.” - Eric Schmidt, former CEO of Google There’s no better stat than Eric Schmidt’s… Read More

The grande guide to social advertising

Eloqua Grande Guide to Social Advertising View more documents from Eloqua

Location-Based Church Poll Results

via churchmarketingsucks.com You can follow the ‘via’ link above to go to the source and read the rest of the article if you’re interested in learning more…

Kawasaki on outbound vs. inbound marketing

“If you have more Money than brains, you should focus on Outbound Marketing. If you have more Brains than money, you should focus on Inbound Marketing.” Guy Kawasaki

Google Launches AdWords Express For Local Online Advertisers, Making Advertising Easier

Google has officially launched AdWords Express, a new solution designed around making online advertising fast and easy – and it is – you can start advertising in less than five minutes. Google originally… Read More

When Churches Keep Quiet, Others Fill the Void

Image by anna_t via Flickr Any math teacher will tell you that a blank answer is still an answer. The key is remembering silence literally sucks. It creates a communication vacuum—a marketing black… Read More

Bringing Market Intelligence to Your Sales Prospecting

Good advice here… “The single most important yet forgotten step in developing a sales prospecting campaign is market intelligence. Your resources are optimized when you have a well-qualified prospect list. Imagine you own… Read More

7 Powerful Questions That Spark Fresh Ideas

“Our world has been forged on the heals of fresh, innovative ideas that were thought of by ordinary people with an extraordinary ability to persevere around obstacles, past setbacks, and despite criticisms. The… Read More

Top 5 Lead Generation Case Studies

Courtesy of HubSpot… [gview file=http://e1evation.com/wp-content/uploads/2011/06/Lead-Generation-Case-Studies.pdf]

How to Attract and Retain Customers

I don’t normally curate such a long quote, but this is more pure genius from John Jantsch and I was a afraid you wouldn’t click through to the source…  The title of today’s… Read More

Pets.com Sock Puppet Shows the Perils of Outbound Marketing

1999/2000 was the absolute peak of the outbound marketing era because small startups raised hundreds of millions of dollars and then spent that money on outbound advertising (TV, print, billboards) thinking that the… Read More

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